This point of sale tool is designed to help you engage your customers in a conversation about diamond quality, and educate them about the GIA 4Cs and the International Diamond Grading System.
- Extra large illustrations of the GIA grading scales for color, cut, and clarity
- Examples of: GIA clarity diagrams, carat weights, a diamond anatomy, and popular diamond shapes
- Brief explanations of fluorescence, various diamond treatments, laboratory-grown diamonds, and simulants
- FAQs to help you answer some of the most common customer questions
- QR code directing customers to additional information from GIA
- Durable laminated pages, sturdy tab dividers, and folding easel back for easy storage
- 12" x 9"
- Full color
- 9 laminated pages